Why is Europe's largest startup incubator paying attention to these French startups?
Why is Europe's largest startup incubator paying attention to these French startups?
On November 18, an announcement caught my attention. In ‘Station F’, Europe’s largest startup incubator, 40 notable startups were selected and announced out of 1,000 resident startups.
It is said that most of the selected startups fall under 'Web 3' and 'Moonshot Project', which develops green tech, fintech, customer experience, and innovative technologies.
Since it is a company that is getting attention and rising, the detailed story is not known much, but I think it will be an interesting indicator to gauge the French startup industry in the future.
In this article, we will introduce 9 startups that will be of interest to us as well.
For a better world, from eco-friendliness to citizen sovereignty
CarbonCroc (Sustainable Ecommerce)
'Eco-friendly' seems to have become an obvious topic that even feels banal.
Green crocodile as logo
The slogan of 'CarbonCroc' is "You run your business". We'll keep it green".
"Our core service is to help offset the carbon generated in the commerce process".
For example, it quantifies the amount of carbon emitted by the clothes ordered by customers before they are delivered.
It also calculates and reports the total amount of carbon generated in the course of consumption activities every month.
This business startup also gives customers a choice.
They said that they created this amount of carbon in the process of consumption and that they would pay a certain amount to offset this and use it for reliable projects such as the Amazon Rainforest Conservation Project.
Carbon Croque said that after starting the service, it has achieved a carbon offset effect of 142,000 kg.
Due to the climate crisis, more and more people are choosing to consume ethically.
If you have a clear target audience and can trust that you're using the money you've paid for, it's a pretty interesting item.
Traace (Climate-crisis solutions to the companies)
The impact of climate crisis issues is growing.
At the meeting of the heads of state, the voices that we need to deal with the climate crisis keep coming out, albeit superficially.
Startup 'Traace' discovered a new possibility in this passage
Traace's area of expertise is corporate carbon reduction consulting.
Let's take a multinational company as an example. The company's manufacturing plants are located in Paris, Berlin, and London, and research centers are located in Seoul, Tokyo, and New York.
"Since our bases are scattered all over the world. It is virtually impossible to achieve a uniform carbon reduction".
Traace sets a target reduction for each base and provides a strategy and monitoring service to achieve it.
If Carbon Croque is an eco-friendly consumption platform related to individual consumption, Traace is a company that provides solutions to the climate crisis-related problems that arise in the course of business activities.
Elanos Insights (Public Affairs Management)
The movement to make a better world goes beyond responding to the climate crisis.
From a broader perspective, we need to be proactive in other issues facing our society.
What kind of social policy is needed and public opinion should be gathered is also an essential factor.
The startup 'Elanos Insights' is a service related to this.
Founded by Thomas Hubert (CEO) as a part of Future-40 by STATION F(2021)
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The platform automatically collects and analyzes information related to parliamentary activities, then models the results and presents them to customers.
For example, it analyzes various documents such as discussions held in the National Assembly, committee reports, and documents, and shows how to respond to relevant laws and sub-rules.
Through this, it is possible to diagnose the issues currently being discussed in the National Assembly and their direction.
Political parties and even individual members of parliament are analyzed. It shows the number of bills that National Assembly member A introduced. How many of them passed and whether the rejected bills were immediately repealed or moved to the next session, and so on.
It analyzes not only the political dynamics, but also the degree to which one party favored a bill submitted by another party.
You can see how much Party B and Party C agree with each other in Party A, and how much Party A agrees with each party.
It also supports a keyword search function for submitted bills and standing committee reports. If you search for 'recycling', you will find all National Assembly documents containing the word.
From segmented financial service asset management to virtual currency
Finense (Fintech Startup) 
Wealth management is an important issue in France, Korea, and anywhere in the world.
Many of you must have had the experience of snooping around in the financial products that are pouring out every day without knowing what it is.
It's still difficult to finance to understand, and it also adds to age and health issues.
Many people do not know exactly where they have invested.
'Finense' startup is a service for the elderly and their dependents who have difficulty managing their assets.
To put it simply, we've put parents' savings, insurance, stocks, and more, all in one place for their kids.
If you can see all the details in one place, you will be more transparent than if you managed it on your own.
Since Finense has access to all French financial institutions and insurance companies, it can aggregate and display virtually any financial information.
In some ways, it is a form of delegating too much power to a specific company.
As long as there is a consensus among family members, and anyone can easily access this information, I think there is a possibility that it will become a neat and clear asset management method.
Spayr (Employee-welfare startup)
Every month, there is a day that every office worker eagerly awaits.
Employees consider the strength to endure the rest of the days is 'thanks to that day'. It's payday.
This startup provides a payroll management service.
Salary is usually paid on the specified day. It is a service that calculates the salary up to a certain point in time and gives it in advance upon request of the employee.
A kind of 'wage system modernization' has the effect of reducing various problems that companies face.
As Spayr explains, when wage flexibility approaches 100%, it reduces retirement rates by 16% and increases productivity by 25%, while reducing staffing times by 25%.
This is because employee welfare has improved and external image has also improved.
The 'short-cut advent of payday commemoration' is actually becoming more difficult. Since it is the accumulated salary so far, it is easy to determine whether the cost of labor has been properly calculated.
Spayr broke the concept of 'salary'; previously taken for granted. Wouldn't it be interesting to just imagine that possibility?
DFNS (Crypto management Startup)
When it comes to asset management these days, 'virtual currency' is indispensable.
Even if you do not actually invest, it will be difficult to find someone who has never heard of cryptocurrency.
DFNS expresses its ambition to provide a solution to the cryptocurrency safety problem.
This startup is a plan to introduce a virtual currency management service at the level of existing banks.
Four main categories of Cryptocurrency Management
According to DFNS, cryptocurrency management issues can be summarized into Four main categories.
Vulnerability
First, it is 'vulnerable'. The majority of custodians store their cryptocurrencies in hardware.
This means that they use hardware for storage of cryptocurrency, which is the old method.
That is why the security is inevitably low, whether for physical reasons, system or external factors.
Second, it is an 'old system'.
In connection with the aforementioned, Critics still criticize it for storing virtual currency in the same way that it was created decades ago.
Third, it is 'explosive'.

Cryptocurrency possess prices too high, while trades are too easy to make.
Experts predict that the management can explode in any form at any time.
Negligence

Finally, there is 'negligence'. In other words, there are no updates and no safeguards.
It is the goal of DFNS to resolve the uncertainty and instability that arise from the criticisms raised earlier.
In a situation which constantly raises the questions about the safety of virtual currencies, it is necessary to closely monitor the movements of startups to resolve them.
Tradition meets technology - modernization or democratization
Food7Go (A restaurant business startup)

When you think of 'self-employed', the first thing that comes to mind is 'restaurant business'.
The most easily accessible startup items are probably restaurants or cafes.
If you decide to start a catering business, you will face with a two-pronged dilemma.
Would a well-known franchise be a good thing, or would you like to catch a trend and stand on your own?
Although the latter option maximizes decision-making authority, the risk is high without business know-how.
The motto of 'Food7Go' is 'democracy of the franchise model'.
The food delivery market is also growing rapidly in France.
We want to make it easy for everyone to enjoy the franchise business model so that more participants can create value and benefit from it.
Food 7go's message is simple.
'You only cook,
We do the rest!' We do not ask for any initial cost or rent. He emphasizes that one week is sufficient for the preparation period.
We provide consulting in all areas necessary for the catering industry, from food material network configuration, marketing, and delivery.
If you convey the concept and region you are thinking of, experts from Food 7 High will provide you with various training.
Food 7go is a challenge with new value, helping to update services in line with market changes.
Kompozite (Building industry startup)

The ability to dig deep with multidisciplinary insight becomes more and more important.
The same goes for the startup ecosystem.
'Kompozite' specializes in building materials.
This is a service that allows you to see and compare the strengths and weaknesses of the past for various materials, such as wood, glass, and rebar, required for construction at a glance.
We also help you choose the material that best fits your project.
Enter the area, the size of the expected building, and the type of material you think of, and Kompozite will provide you with the raw materials it deems suitable.
Customers can look at the pros and cons of raw materials and choose the one that suits them best.
Non-professionals do not seem to easily understand Architecture and raw materials.
Taking that into consideration, Kompozite explains that their service maximizes personal decision-making power through the democratization of information.
Deskare (Office management Startup)
Due to COVID-19, many things earlier taken for granted, have changed.
One of them is the 'working style'.
What some thought to be the story of remote work has now become a common practice.
It will be interesting to see whether this will become a common form. But more companies will adopt it in the future.
'Deskare' is a service that seeks and suggests how to achieve optimal efficiency in a 'hybrid' work environment where office work and remote work happen simultaneously.
They focus on three things: simplicity, intuitiveness, and integrity.
For example,
Register the next week's work schedule in advance and check whether or not to go to work with a personal device.
It visualizes which employees are currently working where and where team members are.
You can use this to prepare meetings or manage team schedules.
Services such as desk care are of particular interest to companies with high business liquidity.
In a situation in which it is increasingly difficult to use a single working form any more, the need is growing.
However, there is not much information about it as it is literally a new start-up that has just caught the eye as a small achievement.
We introduced mainly companies with more stories. It is, of course, unclear how far these startups will perform in the future.
However, it will be an important reference for us as to which ideas received attention and how they approached the problem.







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